[2016-08-23] 2016 Kia Optima SX Turbo

Kia's midsize sedan combines performance and style.

Press Release

[2018-03-28] Redesigned and Brimming with New Tech and Features, the 2019 Optima Continues its Run as a Compelling Alternative in the Midsize Sedan Segment

The refreshed 2019 Kia Optima debuted at the New York International Auto Show today. Kia's best-selling midsize sedan was unveiled with new design cues inside and out, expanded ADAS technology, a new UVO infotainment strategy and available European-inspired red and black two-tone sport leather-trimmed seats. Additional available enhancements to the...

[2018-03-06] Geneva debut for new Kia Ceed, Optima and Rio GT Line

Kia Motors has unveiled its latest models at the 2018 Geneva International Motor Show today. Taking centre stage, the new Kia Ceed and Ceed Sportswagon make their world debuts, alongside the upgraded Optima range, and new Rio GT Line. Michael Cole, Chief Operating Officer of Kia Motors Europe, commented: "All...

[2015-04-01] ALL-NEW 2016 OPTIMA MIDSIZE SEDAN MAKES GLOBAL DEBUT AT THE NEW YORK INTERNATIONAL AUTO SHOW

Five years ago Kia Motors America (KMA) debuted the re-designed Optima at the New York International Auto Show and introduced a game-changing midsize sedan that catalyzed the brand's design-led transformation. History was repeated when the all-new 2016 Optima, a symbol of the Kia brand's maturation through continuous refinement and obsessive...