The Kia Sedona minivan became a contender in the segment by offering value and safety. The second-generation Sedona raises the bar by increasing its size, power and usability features to match those of the class-leading Sienna and Odyssey. Under the hood is a 3.5L V6 mated to a standard 6-speed automatic. A chassis with a fully-independent suspension and four-wheel disc brakes ensure the Sedona will be more sure-footed. The Sedona offers many minivan extras like power-operated side doors and tailgate, fold-flat 3rd row seating, power side windows, and an optional DVD-based entertainment package. A starting price of around $25,000 for an LX is competitive but option packages on the EX model can push the price past $30,000 for a fully-loaded model. At that price, the Sedona is still thousands less than the Sienna and Odyssey.

The rear seat entertainment system is offered on LX models.