First Drive: 2012 BMW 335i

07/15/2012

Shahed Hussain

Often considered the standard among premium sport sedans, the BMW 3-Series sedan is all-new for 2012. Although the model names are unchanged, the 328i is now powered by a turbocharged 4-cylinder, while the 335i retains the turbo inline-6. Base prices start at $36,500 for the 328i sedan and range up to $60,800 for the 335is Convertible. We recently drove a 2012 335i sedan with the Sport Line package; an equivalent 2013 model has a base MSRP of $46,295.

BMW interiors have traditionally skewed towards function over style or luxury. But with the many options available, customers can tailor the 3-Series to their liking. The 335i we tested had a dark gray interior with red leather seats and door inserts. Brushed aluminum trim adorned the center console, dashboard, and doors. The amply bolstered front seats are superb, with excellent comfort and support. Power seat controls allow plenty of adjustability.

The instrument cluster contains analog speedometer and tachometer gauges. Smaller fuel and oil temperature gauges are on each side. A coolant temperature gauge is notably missing. BMW conceals the motorized multi-function LCD display behind the center vents. Audio controls on the center stack consist of an array of buttons and a rotary knob. The dual-zone climate control buttons and knobs are clearly marked and easy to use. Additional controls for the navigation, telephone, and audio systems are located on the center console between the seats.

The shifter for the 8-speed automatic is unconventional in layout and operation. It isn't clear why BMW insists on this non-standard shifter, which is unnecessarily confusing without adding any discernible functionality. The tested 335i was equipped with the optional Sport automatic transmission, which cracks off quick shifts, complete with a slight lurch between gears, just like a manual transmission. Although we would prefer the standard 6-speed manual, the shift paddle-equipped Sport automatic ($500) is likely a better choice for most customers.

BMW's 3.0L six delivers linear throttle response with minimal turbo lag. Rated at 300-bhp @ 5,800 RPM and 300 lb.-ft. from 1200-5000 RPM, the flat torque curve ensures impressive acceleration from just past idle up to the redline. The European stop-start system in the 335i proved to be less annoying than we expected. The inline-6 shuts down and fires up obediently at every stoplight. BMW claims a 0-60 MPH time of 5.1 seconds with the 8-speed automatic. According to the EPA, estimated fuel consumption is an impressive 23/33 MPG (city/hwy.). Opting for the Sport Line package raises the top speed from 130 MPH to 155 MPH.

A BMW is expected to have superb steering, and the 335i does not disappoint. Despite quick response off center, the 335i tracks straight and true at speed. The Servotronic rack-and-pinion system transmits road textures accurately to the wheel. An optional variable-ratio steering system enhances low speed maneuverability and high speed stability.

BMW adopts an innovative front suspension consisting of dual lower links, MacPherson struts, and a stabilizer bar. At the rear is a 5-link layout with coil springs, dampers, and a stabilizer bar. Brakes are vented discs front and rear. Four-piston fixed front calipers are exclusive to the 335i.

On Wisconsin 2-lane roads, the 335i demonstrated an impressive balance of ride compliance and razor-sharp handling. The optional Sport Line package on the test vehicle adds 19-inch alloy wheels shod with 225/40-R19 (front) and 255/35R-19 (rear) Continental Contisportcontact SSR run-flat tires. BMW also offers the Sport Line package with 18-inch wheels and all-season tires, which may be a better choice on the crumpled pavement in northern states.

The new 335i continues its tradition role of the benchmark among sport sedans. Few competitors can match its effortless acceleration combined with superb handling and ride comfort. Aside from the needlessly complex automatic gearbox shifter, easily remedied by opting for the 6-speed manual, we could find no other dynamic or ergonomic fault with the 335i. Our main concern is BMW's pricing structure, which can quickly escalate the 335i past $50K with a few option packages. But if the sticker price is not a deterrent, then the 335i should be on your short list of top sport sedans.

2012 BMW 3-Series 335i sedan
2012 BMW 3-Series 335i sedan
2012 BMW 3-Series 335i sedan
2012 BMW 3-Series 335i sedan
2012 BMW 3-Series 335i sedan
2012 BMW 3-Series 335i sedan
2012 BMW 3-Series 335i sedan
2012 BMW 3-Series 335i sedan
2012 BMW 3-Series 335i sedan
2012 BMW 3-Series 335i sedan Engine
2012 BMW 3-Series 335i sedan Instrumentation
2012 BMW 3-Series 335i sedan Instrumentation
2012 BMW 3-Series 335i sedan Instrumentation
2012 BMW 3-Series 335i sedan Instrumentation
2012 BMW 3-Series 335i sedan Interior
2012 BMW 3-Series 335i sedan Interior