2014 Buick Regal Infused with New Technology

03/26/2013

Buick

Buick revealed the new 2014 Regal today, designed to be a sportier and smarter evolution of the brand's dynamic midsize sedan. New purposeful technologies enhance safety and the driving experience with a more refined turbo engine - along with the introduction of all-wheel drive.

The new Regal also introduces new radar- and camera-based safety features - including Rear Cross Traffic Alert, Lane Change Alert, Side Blind Zone Alert, Lane Departure Warning, Forward Collision Alert and Collision Mitigation Braking - for surround protection. In-vehicle connectivity is enhanced with next-generation IntelliLink, featuring simpler, more intuitive controls and natural speech recognition.

Adaptive Cruise Control is also offered. It senses traffic in front of the Regal to adjust vehicle speed, including stopping the vehicle in heavy traffic and accelerating again.

"The new 2014 Regal is more expressive, more connected and more technologically advanced," said Tony DiSalle, U.S. vice president of Buick Marketing. " Nearly half of new Regal buyers are conquests who are new to Buick and they represent the youngest median age among the brand's lineup.

"The new Regal gives those discerning buyers more of the technologically advanced features they want in a modern luxury sedan, all with the style and refinement they expect from Buick."

New front and rear styling, with bold, signature wing-shape LED daytime running lamps and LED taillamps were designed to give Regal a more contemporary and premium presence. The interior features a redesigned central instrument panel and console along with a new fashion interior trim combination.

The new 2.0L turbo engine delivers 18 percent more horsepower in the Regal Turbo, for a greater feeling of on-demand power The available Haldex all-wheel-drive system helps make the most of traction in all driving conditions and also enhances the cornering capability of the Regal GS when driven in the GS mode of the Interactive Drive Control System.

A 2.4L engine with eAssist light electrification technology is also available on the 2014 Regal. Six-speed automatic transmissions are matched with both engines and a six-speed manual is available in the Regal GS. Electric power steering is now featured on all models.

The new Regal makes its public debut at the New York International Auto Show, where it will be on display March 29-April 7. It goes on sale this fall.

Buick is a modern luxury brand offering vehicles with sculpted designs, luxurious interiors with thoughtful personal technologies, along with responsive-yet-efficient performance. Buick is attracting new customers with its portfolio of award-winning luxury models, including the Enclave crossover, Regal sedan, Regal sport sedan, Buick Verano sedan and the all-new 2013 Encore crossover. Learn more about Buick cars and crossovers at www.buick.com, on Twitter @buick or at www.facebook.com/buick.