Press Releases

Cadillac Reveals First-Ever CT4-V and CT5-V

Driven by Cadillac's latest turbocharging technology and building on more than 15 years of performance credentials, the first-ever 2020 CT4-V and CT5-V were unveiled today, expanding choices for the brand's V-Series performance sub-brand. Following the 2019 CT6-V, they grow the V-Series family with even more levels of performance, while preserving the lineage established by the original V-Series lineup introduced in 2004. "The new V-Series sedan lineup defines modern sophistication by combining luxury appointments with thoughtful technology...

Cadillac CT5 Revealed via 'Sensory Symphony' Social Media Videos

Cadillac today revealed its first-ever CT5 sedan with a social media campaign designed to stimulate the senses using autonomous sensory meridian response, also known as ASMR. The videos focus on distinct sounds designed to trigger a physical response,­­ often experienced as a spine-tingling sensation, such as the rev of the CT5's available 3.0L Twin Turbo engine, audio from its Bose(R) Performance Series speakers and the whisper of its custom black-and-white camouflage wrap slowly being peeled away...