Press Releases

  • 2018 Toyota Tundra Full-Size Pickup Does Everything in A Big Way

    Toyota's Texas-assembled Tundra full-size pickup keeps on truckin' for 2018 with a fresh new look up front and a new TRD Sport package. The advanced Toyota Safety Sense-P (TSS-P) system is now standard on all Tundra grades. Reflecting ongoing trends in the segment, the Regular Cab models have been discontinued, leaving an all-four-door lineup with the Double Cab and extra-roomy CrewMax models. Assembled exclusively in San Antonio, Texas, the Toyota Tundra lives up to the state's...

  • Roughing It In Style - - Toyota Introduces The New 2018 Tundra And Sequoia TRD Sport And RAV4 Adventure Models

    Families on the go, TRD style! Toyota's Tundra full-size pickup truck and Sequoia large SUV have long been ideal for adventuresome families in need of that unique combination of performance, utility, towing ability and comfort. For 2018, the experts at Toyota Racing Development (TRD) have developed the new TRD Sport grade for Tundra and Sequoia, offering active families an extra dose of sportier styling and performance for added fun and excitement on their next journey. In...

  • Toyota Kicks Up Some Dust with the All-New TRD Pro Series of Off-Road Vehicles

    Get ready to go where even roads fear to tread with the adrenaline-pumping TRD Pro Series from Toyota. Already favorites among serious off-roaders, the 2015 Toyota Tundra, Tacoma and 4Runner will get even more capable with these new, aggressive off-road packages designed by the experts at Toyota Racing Development (TRD). Rising from the Desert The TRD Pro Series arises from Toyota's storied off-road racing heritage, with numerous victories in the grueling Baja 500 and 1000 endurance...

  • 2014 All-American Tundra Full-Size Pickup: New Design Inside and Out. Improved Value, and Legendary Toyota Quality

    The redesigned 2014 Toyota Tundra half-ton full-size pickup truck adds dramatically bold elements of design, refinement, quality and craftsmanship, while building upon Tundra's well-known reputation for reliability, efficiency and function, making it the most stylish, value-driven and capable Tundra yet. "Toyota prides itself on listening to its customers and the development of the 2014 American-born Tundra is a perfect example," said Bill Fay, group vice president and general manager, Toyota Division. "Tundra's new exterior design and...