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Press Releases

CHEVROLET GROOVE: PURE 'FUNKASTALGIA'

Inspired by a "half-soldier, half-modern" military helmet, the Chevrolet Groove concept is contemporary and funky, but evokes classic Chevrolet heritage design cues like an upright windshield and prominent fender flares that give the Groove a strong, sturdy stance reminiscent of a retro hot rod. Groove lead exterior designer Jawook Koo, of the GM Design Center in Inchon , South Korea , was seeking a mini design that was big on presence. "I wanted to get out...